Rain Bird calls for nominations for Intelligent Use of Water Award

As part of its Intelligent Use of Water initiative, Rain Bird has created the Intelligent Use of Water Award to recognize the outstanding contributions of individuals and/or organizations in advancing landscape water conservation. Nominations for the 2007 award are now being accepted.

The award winner will receive $10,000 as an acknowledgement of the recipient’s contributions toward water conservation. All persons and organizations, whether consumer or non-consumer or industry or non-industry, may be nominated for the award. Nominations may be submitted using the form at www.rainbird.com/iuow/award.htm and must be received by September 1. An independent panel of experts will select the winner based on demonstrated leadership, innovation and implementation of water-efficient practices.

Jennifer Riley-Chetwynd, corporate marketing brand manager for Rain Bird, says the award is part of the leadership cornerstone of Rain Bird’s Intelligent Use of Water initiatives. “We really feel that even if you have the most efficient products, it really comes down to people valuing irrigation and water conservation,” Riley-Chetwynd says. “It is important for us to take the lead as manufacturers, but we want to recognize other leaders as well.”

Riley-Chetwynd says the nominees may be individuals or organizations who are making a difference in a small way but encouraging others to follow suit or professionals influencing the public directly.

In addition to the $10,000 cash award, which may be donated to a charitable organization if the winner cannot accept cash prizes, the winner will receive a trip to the 2008 Tournament of Roses parade. The winner will also have the opportunity to present a case study of his or her work at Rain Bird’s Intelligent Use of Water Summit in Pasadena, California, at the end of the year.

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