Homeowners spent a record $44.7 billon on professional lawn and landscape services in 2006, according to a survey released by the National Gardening Association.
The Residential Lawn and Landscape Services and the Value of Landscaping survey found that 30 percent of all households nationwide, an estimated 34.5 million, enlist at least one type of lawn and landscape service. These services include lawn care and landscape maintenance, landscape installation and construction, tree care services and landscape design services.
Lawn care and landscape maintenance services were hired by 27.8 million households, while landscape installation and construction services were hired by 6.9 million households. In addition, 11.5 million households hired tree care services, while 2.3 million households hired landscape design services.
Bruce Butterfield, research director at the National Gardening Association says that the number of households that hired professional lawn and landscape services increased from 22 percent of households in 2001 to 30 percent of households in 2006. That’s an increase of 10.7 billion customers over a five-year span.
“The increased use of lawn and landscape services over the past five years reflects the fact that homeowners appreciate the many benefits of a well-designed and maintained lawn and landscape but may not have the time or inclination to do this work for themselves,” NGA President Mike Metallo says.
The study also researched how customers find lawn and landscape services to hire, what the most important factors in hiring a lawn and landscape service are, customer satisfaction with services hired, how much a well-designed and maintained landscape adds to home value and the benefits of a well-designed and maintained home landscape.
For more information about the Residential Lawn and Landscape Services and the Value of Landscaping survey or to purchase a copy, click here.
