Hardscape North America outlines 2015 Dealer Education Program

Hardscape North America’s (HNA) Dealer Education Program will be held Oct. 21 at the Kentucky Exposition Center in Louisville, just before the opening of the HNA 2015 and GIE+EXPO (Green Industry and Equipment Exposition) tradeshows. The HNA event is open to dealers on Oct. 21 and to all industry participants Oct. 22-23.

HNA_LogoThe theme of this year’s HNA program is “Ideas for Dealers Big and Small.” Now in its seventh year, the daylong education program is geared toward helping dealers grow their businesses through presentations by industry experts and discussion panels on pressing business challenges.

The keynote speaker for this year’s pre-show event is Steve McClatchy, founder of Alleer Training and Consulting, whose presentation is titled “Leading Change and Driving Improved Results: Strategies for Leading a Team, Department or Organization.” Other presentations and round-table discussion topics include motivating employees and maintaining an effective sales team, inside and out.

“The 2015 Dealer Education Program is designed to generate ideas and equip dealers with the knowledge and tools they need to achieve their sales goals and ultimately grow their businesses,” says Jim Paluch, the program chairman.

Registration for the Dealer Education Program includes tradeshow admission, presentations, coffee breaks and lunch. An optional HNA Dealer Networking Reception will be held the evening of Oct. 20. For more information on the HNA Dealer Education Program and to view the schedule and list of speakers, visit www.HardscapeNA.com.

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