Insights – May 2009

For those of us who attend trade shows each year, these events are a fairly accurate indication of the economic climate. Needless to say, the construction-related trade shows held earlier this year were not well attended, and the morale of attendees and exhibitors was less than enthusiastic. Recently, however, I attended a show for paving contractors that was upbeat. This year’s attendance broke the previous record, albeit for a small vocation, and the new stimulus package was the talk of the show floor. We are all eager to hear some good news, and after a long dry spell, just a spark from a positive report could result in a firestorm of great expectations.

In just a few short months, GIE+EXPO will hold its annual event in Louisville, Kentucky. Since the merger of the equipment dealer show (OPEI) and the Green Industry Expo a couple of years ago, the resulting GIE+EXPO has become the largest single trade event for our industry. Professional landscapers throughout the country will gather in Louisville to see first hand all that is new and innovative in the industry you serve.

Despite the economy, and despite what many perceive as a daily dose of doom and gloom in the national press, it is important we become active participants. Regardless of which forecast you trust, the economy will change for the better, and it is important all our businesses are prepared for the pent-up demand when that turn happens.

GIE+EXPO presents one of few opportunities for those of us in the media to actually meet and talk with you, our readers. Besides the benefit of being able to see the new products and innovations that will ultimately change our industry, getting to talk to you about your business and where it is headed is what we talk about long after the show is over. When you get to Louisville this fall, be sure to look up our booth (#1000), where you can register for a chance to win our Landscaper’s Dream Package (page 42), featuring a brand new John Deere skid-steer loader. You can also pick up a form that will enable you to nominate your favorite professional landscaper for the prestigious Total Landscape Care Landscaper of the Year cruise and banquet held in November.

A famous philosopher once said, “Ninety-five percent of success is determined by showing up.” We look forward to seeing you in Louisville in a few short months. Let’s all make a positive statement for the landscaping industry.

The Attachments Idea Book
Landscapers use a variety of attachments for doing everything from snow removal to jobsite cleanup, and regardless of how often they are used, every landscaper has a favorite attachment.
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