Sale of pink snow plows to benefit Breast Cancer Coalition

Photo: Fisher Engineering

For the month of October, Fisher Engineering and SnowEx have partnered for the cause of Breast Cancer Awareness.

Limited-edition pink Fisher XV2 V-plows and pink lift-arm kits are being sold. The companies will donate $100 to the Maine Breast Cancer Coalition for each pink plow that is sold and $50 for each pink lift kit sold.

Purchasers of the plows and kits may designate that the resulting donation be made in memory of someone affected by breast cancer.

Those attending next week’s 2015 GIE+EXPO in Louisville, Kentucky, will have the opportunity to enter a raffle to win one of the pink Fisher plows or a SnowEx V-Maxx SP-7550 spreader.

Raffle tickets cost $10 a piece and can be purchased at booth 100. Those who buy two raffle tickets will also receive a free “Find A Cure” knit cap while supplies last. All proceeds from the raffle will be donated to a local chapter of the Susan G. Komen Foundation.

“Breast cancer has tragically affected the lives of countless families across the country,” said Mark Adamson, senior vice president of sales and marketing of Douglas Dynamics. “That’s why we are extremely proud to be contributing to breast cancer research with our donations.”

Both Fisher and SnowEx are Douglas Dynamics brands.

“Customers who choose to buy our special-edition plows and lift-arm kits, as well as those who enter the raffle, can rest assured that they are investing in superior snow and ice removal equipment,” Adamson said, “as well as a great cause.”