Ram is turning to its truck owners in an effort to break a world record for the largest parade of pickup trucks.
Ram has 500 truck slots available for the “Ram Truck Round-up” parade taking place Saturday, April 18, at AT&T Stadium in Arlington.
Ram truck owners must reserve their place. A $50 deposit for each ACM Party for a Cause Festival ticket is required to hold a place in the parade, which will be refunded to participants in cash when they check in at the event.
“Everything is always bigger in Texas and Ram, America’s fastest-growing truck brand, is making sure this year’s (Academy of Country Music) Awards celebration in Dallas will prove this once again,” says Robert Hegbloom, President and Chief Executive Officer, Ram Truck Brand, FCA – North America. “The ‘Ram Truck Round-up’ is a once-in-a-lifetime opportunity for our loyal truck owners to be a part of a special record-breaking rally and pickup parade in the largest truck market in the country.”
Each participating Ram truck owner will receive up to two tickets for Saturday’s ACM Party for a Cause Festival featuring live performances by a lineup of top country music artists.
Ram Truck Round-up Specifics
The Ram Truck Round-up is open to Ram truck owners exclusively. Registered participants must arrive at AT&T Stadium between 7:30 to 10 a.m. CST and gates will be closed after 10 a.m. All attendees, including drivers and one guest, must be at least 16 years old and the drivers must have a valid driver’s license or photo ID that matches the advance registration information.
Entertainment at the Ram Truck Round-up will include a special car-crushing appearance by the Raminator monster truck and a chance to meet nine-time Monster Truck Racing Association Driver of the Year Mark Hall. Participants also will receive VIP access to special offers from Power Tools, Ram Rodeo, Drury Outdoor and other partners, and the first 100 Ram trucks to arrive will receive special giveaways.
Light breakfast items will be available free for guests who arrive early. No outside food or alcohol is permitted. Get more information at their web site.