The campaign has been designed to celebrate the millionth loader, and the company will award a commemorative loader to the contest winner.
Contest entrants will have the opportunity to win their choice between a special edition one-millionth Bobcat S650 skid steer and a special edition one-millionth Bobcat T650 compact track loader.
The special editions will feature a unique decal and paint scheme to mark the milestone.
Entries must be submitted online before June 30, 2014.
This is a contest, not a sweepstakes; so entrants must answer the question, “How does Bobcat make you unstoppable?” Entries will be judged on completeness and creativity.
Prizes will be awarded weekly and monthly, leading up to the grand-prize selection.
Overall, there will be 125 weekly, 60 monthly and 15 third-place winners, along with a second-place and grand-prize winner.
Winners will receive the following:
- Weekly winners: Bobcat hat
- Monthly winners: Bobcat special-edition commemorative scale model
- Third-place winners: Bobcat jacket
- Second-place winner: $1,000 in merchandise credit to spend at any authorized Bobcat dealer location
- Grand-prize winner: choice between a Special Edition One-Millionth Bobcat S650 skid-steer loader and a Special Edition One-Millionth Bobcat T650 compact track loader
A surprise special-edition loader delivery to the grand-prize winner will happen at the beginning of August. Other prizewinners will be announced following the grand-prize delivery.
