Finance

Tips and tactics to make Google Ads work for you

Investing in Google Ads is probably something you’ve considered at one time in your career as a business owner, but how much will it cost and will it really pan out?

March 5, 2021

Business

Getting real results with Google Ads

Most green industry companies want to get more online leads or just attract better quality leads, but the real question is how?

March 4, 2021

google ads data overview for clicks, impressions, and click-through-rate

Finance

You've got mail: Utilizing the power of direct mailers

What sets you apart from passing observers and potential customers is how you choose to market your business to your target audience.

March 1, 2021

Landscaper Profiles

Persistence is key: Facing the struggles of the green industry

With their promise being they will take their customer's property from tragic to Green Magic, the Koens know exactly the determination and drive it takes to keep a landscaping company afloat, but that doesn't mean the process has always been easy.

February 2, 2021

Landscaper wearing Green Magic Landscapes t-shirt

Landscaper Profiles

Starting the journey: From tragic to Green Magic

When it comes to transforming landscapes into something a customer can be proud of, the Koens consider themselves magicians.

February 1, 2021

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red wheelbarrow with pile of mulch in it and shovel

What is growing in your clients’ mulch?

Bird’s Nest Fungus, Dog Vomit Mold (really) and Artillery Fungus can all present unsightly and sometimes problematic issues for your customers. Here’s how to handle it.

GIE + EXPO is back in person and registration is already underway

How to promote plant care as a professional service

Product roundup: Aquascape merges fire and water

outdoor patio with firepit and seating area

Why these trees work around a patio

The Attachments Idea Book

Landscapers use a variety of attachments for doing everything from snow removal to jobsite cleanup, and regardless of how often they are used, every landscaper has a favorite attachment.

Download

The 5 Best Ways to Reduce Fuel Costs

With fluctuating fuel prices, it’s critical for businesses to stay competitive while keeping operating costs down. In this ebook you will learn practical tips to reduce excessive speeding, manage idling time and effectively manage maintenance.