January 2 has arrived, which means 2015 is officially underway.
We’ve talked about it before, but the New Year becomes a slippery slope when it comes to resolutions.
Some people are hitting the gyms, while others are learning to be more patient. But, how long does that resolution really last? How long will it take for someone to skip a gym session or lose their temper? Probably not long if human nature has anything to do with it.
The biggest problem with New Year’s resolutions is the resolution itself.
Humans set unrealistic goals – it’s just a fact of nature.
If you’re not going to the gym at all and suddenly want to start going four times a week – that will probably not happen.
The same thing goes for your landscaping business. Don’t start off the year by setting an unrealistic goal like wanting to double profits in the first quarter or triple your customer base in the first month.
Here’s a helpful tip – start small.
Start by telling your company that you would like to add two customers by the end of January, and make a new goal moving into February. Instead of one giant resolution that might be impossible, landscapers should create 12 small resolutions that are reachable.
It’s a lot like Thanksgiving dinner – don’t let your eyes be bigger than your stomach. Start small and come back for seconds if you’re still hungry for more.