Growth strategies

Growth strategies
5 tips to help avoid costly mistakes when running a landscaping business
Establishing a landscaping business can be hard, but building a network with professionals, suppliers and clients, will help you navigate challenges and more.
March 15, 2021
plants growing from coin stacks and a coin jar
Business
Getting real results with Google Ads
Most green industry companies want to get more online leads or just attract better quality leads, but the real question is how?
March 4, 2021
google ads data overview for clicks, impressions, and click-through-rate
Growth strategies
Building your brand with social media
When deciding whether or not social media is worth the investment, take a look at what these green industry professionals have tried, as well as what their results have been.
February 15, 2021
Social and technology icons stemming from a phone while a person points at graphs beside an open laptop
Business
Sales and marketing trends to watch for this year
With 2020 behind us and new opportunities ahead, now's the time to look at your sales and marketing and make some adjustments.
February 9, 2021
a colorful upward trending bar graph on paper with a pen
Workforce
Employee retention tips to decrease turnover
Employee retention is one aspect of the hiring game that many green industry companies struggle with. With a new year ahead of us, why not try a few new techniques to bring employees in and keep them motivated to stay?
February 4, 2021
Business people standing in a row analyzing a red arrow
Landscaper Profiles
Persistence is key: Facing the struggles of the green industry
With their promise being they will take their customer's property from tragic to Green Magic, the Koens know exactly the determination and drive it takes to keep a landscaping company afloat, but that doesn't mean the process has always been easy.
February 2, 2021
Landscaper wearing Green Magic Landscapes t-shirt
Landscaper Profiles
Starting the journey: From tragic to Green Magic
When it comes to transforming landscapes into something a customer can be proud of, the Koens consider themselves magicians.
February 1, 2021
Larry and Carita Koen
Growth strategies
Website tweaks that are sure to seal the deal
Check out a few key tips for making sure your website appeals to not only your ideal clients but also to your ideal potential hires.
January 29, 2021
A Samsung tablet with Google pulled up sitting on a table.
Growth strategies
How to: Keeping your business afloat in a post pandemic world
The five things you should do to fortify your customer base and keep your business alive and well in 2021.
January 27, 2021
laptops-paperwork
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Top Stories
Kubota walk behind mower and two zero turn mowers
Equipment
Kubota unveils new mowers and adds enhancements to its zero-turn line
Kubota unveiled its new line of Hydro Walk-Behind Mowers and new product enhancements within two of its powerful zero-turn lines at GIE + Expo last week.
belgard outdoor design program
Equipment
Industry roundup: Belgard Rooms aims to meet the demand for modularity and more
Ariens Mammoth 859
GIE + Expo
More GIE + EXPO equipment launch previews
Exmark commercial zero turn mower
GIE + Expo
GIE + EXPO equipment news roundup
GIE+EXPO equipment demonstration
GIE + Expo
GIE + EXPO is underway: Look for these highlights
The Attachments Idea Book
Landscapers use a variety of attachments for doing everything from snow removal to jobsite cleanup, and regardless of how often they are used, every landscaper has a favorite attachment.
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Attachments Idea Book Cover
White Papers
5 Signs You’re Ready for Vehicle Tracking
Are you ready for vehicle tracking? Go through our checklist to learn the 5 signs you’re ready to add fleet tracking to your business. Get our eBook now.
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